Monday, May 30, 2011

Looking Back, Looking Forward; GoodBiz113 Ramping Up to Showcase Increased Number of Win-Win Small-Business Partnerships, Democratic Policies

As Memorial Day weekend winds down and today's hot Minnesota breezes beckon summer, we're making time to reflect on GoodBiz113's just-shy-of-five-years history.

Looking Back...
In September 2006, we launched GoodBiz113 with three objectives in mind:

1] To provide well-deserved attention to otherwise-unsung small businesses that forge innovative and socially conscious partnerships with nonprofits and/or public agencies to benefit the greater good -- and, hopefully, inspire *other* businesses both large and small to take positive social action in their corners of the Universe;

2] To cast a light on Democrats who are committed to advancing policies that genuinely promote entrepreneurship, job creation and economic recovery -- e.g., Sen. John Kerry [D-Mass.], then-Senate candidate Amy Klobuchar [D-Minn.]; and

3] To present practices and tips to help small-business owners maximize their resources -- e.g., time, energy, people, money.

Since our September 2006 launch, GoodBiz113 has showcased several socially responsible small-business partnerships, policies and practices.

We've featured businesses from coast to coast, and each enterprise has benefited from the far-reaching PR and Internet exposure -- when their profile initially posted, and in assorted follow-ups; e.g., announcing new products, services, synergies, special events.

Among the win-win partnerships we've featured thus far on a pro bono basis:

* "Minnesota Artisans Mobilize Community to Create 9/11 Stained-Glass Memorial Window: Part 1"
* "Minnesota Artisans Mobilize Community to Create 9/11 Stained-Glass Memorial Window: Part 2"
* "Louisiana Artist Brings Post-Katrina [Blue Dog] Relief to New Orleans"
* "Recycline-Stonyfield Farm Partnership Milks Resources to Benefit the Environment, Consumers and Each Other" [NOTE: We scooped Inc. Magazine on this one!]
* "Alexis Bailly Vineyard Helps U of M Cultivate Wine Industry in Minnesota, 'Where the Grapes Can Suffer'"
* "Life is good® Festivals Unite Communities, Help Kids Face Unfair Challenges"
* "Cuisine Concepts at Heart of Taste of the NFL -- AKA 'Super Bowl Party...With a Purpose' -- to Tackle Hunger in America"
* "South Cone's Sustainable Furniture-Making Serves Growing Consumer Demand; Activism at Seat of New Global Council"
* "Kessler's Helps Feed Storybook Land's Win-Win-Win Growth in Aberdeen, S.D."
* "Verve Inc. Puts Sustainable Bite on All-Natural Chewing Gum and Educational Candy-Making Kits for Kids"
* "Fairview Southdale Hospital Library Invites Employees, Patients and Community to Meet Local Authors; Suspense Writer Brian Freeman Presents on Jan. 22"

We've also shed a positive light on what President Barack Obama, SBA Administrator Karen Mills, U.S. Senate Committee on Small Business and Entrepreneurship Chair Mary Landrieu [D-La.], U.S. Sen. Al Franken [D-Minn.] and other Democrats are doing to promote entrepreneurship and job creation; e.g., Startup America.

Occasionally, we've also mentioned what a too-small handful of exemplary Republicans -- e.g., Olympia Snowe [R-Maine] -- are doing to serve the best interests of small businesses. [Use the handy-dandy Google Search box, above, to research and track our posts.]

Looking Forward...
Now, as both the weather and, yes, the critical 2012 political season begin to heat up, we're preparing to ramp up our reporting about small-business synergies, as well as about the current and would-be Democratic elected officials who purport to be friendly to the diverse small-business community; e.g., artists, consultants, "solopreneurs," Main Street Mom-and-Pop retailers.

Heretofore, our parent company, YAWP! Media, has bootstrapped GoodBiz113's publishing endeavors entirely in-house. Now, we aim to fuel our enhanced reporting via crowd funding, defined by Wikipedia as "the collective cooperation, attention and trust by people who network and pool their money and other resources together, usually via the Internet, to support efforts initiated by other people or organizations."

We have other seasoned writers and social media experts at the ready to begin tackling our backlog of small-biz synergy profiles, as well as ongoing developments in the policy arena. These professionals deserve to do good work, and they deserve decent compensation to exercise their wealth of talents and insights.

Ramping Up GoodBiz113
We need $20,000 in order to make that happen for far-reaching, win-win good.

If you'd like to support socially responsible small-business partnerships, as well as the policies and practices that fuel entrepreneurial growth, make your pledge today at our Kapipal page -- http://bit.ly/RampUpGoodBiz113 -- by choosing one of the following categories...**

PLEDGE $25
Small-Business Friend: If you pledge $25, you'll be kept apprised of GoodBiz113-related developments; e.g, new profiles.

PLEDGE $100
Small-Business Ally: If you pledge $100, you get the above -- plus name recognition on GoodBiz113.

PLEDGE $500
Small-Business Fan: If you pledge $500, you get all of the above -- plus, we'll post a live link from GoodBiz113 to your website AND we'll distribute an SEO'd press release announcing your support of GoodBiz113’s ramp-up.

PLEDGE $1,000
Small-Business Cheerleader: If you pledge $1,000, you get all of the above -- plus, we'll feature ONE small-biz partnership of your choice; e.g., your own, one of your current or would-be clients/customers. This original SEO-optimized profile will be in a reader-friendly Q&A format *and* include a live link to your website, as well as to the websites of the small business and its partner[s].

PLEDGE $2,000
Small-Business Champion: If you pledge $2,000, you get all of the above -- plus, through 2012, we'll place a 220x110 banner ad in the right column of GoodBiz113 for you to display your logo; you supply the HTML code. We'll also feature TWO small-biz synergies of your choice.

Sponsorship Packages & Offline Pledge Options Available, Too
Besides doing crowd funding via Kapipal, GoodBiz113 is also offering win-win sponsorship packages to individuals and organizations that would like to showcase *several* small-business partnerships on GoodBiz113 through 2012. [NOTE: This is another great opportunity for professionals, prime contractors, VCs and other small-biz stakeholders to provide value-added PR to their clients, vendors, suppliers, etc.]

For details about sponsorship packages and/or making pledges offline, e-mail GoodBiz113 [at] gmail.com.

Thanks, in advance, for supporting GoodBiz113's [near] tireless efforts to promote entrepreneurship, job creation, economic recovery, and the dedicated politicos working on behalf of our dynamic small-biz community -- truly the backbone of our economy.

**Businesses, take note: Come tax time, you should be able to deduct your pledge as an advertising expense. Ask your accountant.

SOURCES: U.S. Senate Committee on Small Business and Entrepreneurship, U.S. Small Business Administration, The White House, Wikipedia
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Be Part of GoodBiz113's Ramp-Up Phase -- for Win-Win Good! Pledge Today: http://bit.ly/RampUpGoodBiz113

Wednesday, May 25, 2011

Sens. Landrieu, Snowe Honor Entrepreneurial Spirit in America

Late yesterday, the U.S. Senate passed a resolution introduced by Senators Mary L. Landrieu [D-La., pictured] and Olympia Snowe [R-Maine], chair and ranking member of the Senate Committee on Small Business and Entrepreneurship, respectively, highlighting the critical role that small businesses play in our nation’s economy.

The President signed a proclamation declaring the week of May 15, 2011, as National Small Business Week, honoring our country’s 27.2 million small businesses, and the owners and employees of these firms.

"During National Small Business Week, we honor the nation’s small businesses and entrepreneurs who take risks and start their own businesses," said Landrieu. "It has been a challenging, exciting and, in some ways, promising two years for small businesses, but our work in Congress cannot stop.

"America’s entrepreneurs deserve the recognition of our nation and need the support of Congress to boost job creation and economic growth. As we reflect on the contribution small businesses have made to our economy, I encourage all Americans to celebrate entrepreneurs across America and take a moment to visit your town’s small businesses.”

"National Small Business Week is a time to recognize the extraordinary contributions that small businesses make to the health and vitality of our economy," Snowe noted. "With nearly 30 million small businesses nationwide -- and 150,000 in Maine alone -- these firms are the engines of our economy, and our lifeline to emerge from this economic downturn.

"I hope my colleagues in Congress will join me in celebrating small businesses every week of the year, by reflecting on the countless contributions these firms make to our nation, and focusing on initiatives that enhance -- not inhibit -- their ability to prosper, innovate and create well-paying jobs for Americans."

National Small Business Week Marks 48 Years
Every year since 1963, the President has recognized entrepreneurs by proclaiming National Small Business Week. This resolution expresses the Senate’s appreciation of the efforts and achievements on the part of small-business owners and employees, whose hard work and commitment to excellence have made these firms a key part of the economic vitality of the United States.

According to the Small Business Administration, small firms constitute 99.7 percent of all U.S. employers, and account for roughly half of the nation’s private-sector jobs.

To see the complete resolution, please click here.

SOURCES: U.S. Senate Committee on Small Business and Entrepreneurship, U.S. Small Business Administration
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Business Proposals: It’s All About Trust. ^AF

Tuesday, May 24, 2011

SBA Introduces New Mobile Application for Small-Business Owners, Entrepreneurs

Smartphone users interested in starting or growing a small business can now find helpful resources at their fingertips via a new SBA mobile application from the U.S. Small Business Administration.

"Increasingly, smartphones are the vehicle through which Americans access information," said SBA Administrator Karen Mills. "This is certainly true of many entrepreneurs and small-business owners, and this new application ensures they will have access to SBA’s resources and programs -- literally, at their fingertips.

"Greater mobility fits with the new user-focused SBA.gov launched recently, and is another example of the steps we are taking to do a better job of connecting entrepreneurs and small-business owners with the tools to help them start or grow their businesses and create jobs."

Developed and donated as a gift by Palo Alto Software Inc., the SBA mobile app will make the search for extensive resources more efficient -- whether users are starting a new business, or taking an existing business to a new level. The app will first be available for the Apple iPhone®, with future versions for other smartphone platforms.

"Palo Alto Software’s mission is to help small businesses succeed," said Sabrina Parsons [pictured], CEO of Palo Alto Software. "We’ve developed this mobile application for the SBA because we understand the importance of having the right tools and resources when starting or growing a business.

"Ideas can strike entrepreneurs at any moment, and having useful resources available through mobile devices could be the impetus that begins the next big company."

The mobile app will help users connect with SBA district office staff and SBA-affiliated counselors and mentors who can provide free, personalized small-business assistance. The user-friendly format of the app will help answer questions such as: How do I start a business? Where can I go in my area to get free help with writing a business plan? And where do I begin finding funding for my business?

The SBA mobile app also features a built-in startup cost calculator to help estimate the costs associated with getting a business off the ground, plus an SBA partner locator to help users find SBA offices, Small Business Development Centers, Women’s Business Centers and SCORE.

Users will also have mobile access to SBA video content and social media alerts to provide them with tips on the go. This will include live updates from the SBA’s YouTube channel and from SBA’s Twitter feeds.

SBA's free mobile app can be downloaded from the agency’s website at http://1.usa.gov/MobileSBA.

SOURCES: Palo Alto Software Inc. [photo], U.S. Small Business Administration

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Advertising Online? First, Use Palo Alto Software’s Pay-Per-Click ROI Calculator. ^AF