Third-Generation Kindle Now Amazon's Best-Selling Product of All Time

This morning, GoodBiz113 ad partner Amazon.com announced that the third-generation Kindle is now the best-selling product in Amazon's history, eclipsing "Harry Potter and the Deathly Hallows [Book 7]." The company also announced that on its peak day, Nov. 29, customers ordered more than 13.7 million items worldwide across all product categories, which marks a record-breaking 158 items per second.

"We're grateful to the millions of customers who have made the all-new Kindle the best-selling product in the history of Amazon -- surpassing Harry Potter 7," said Jeff Bezos, Amazon.com founder and CEO.

"We're seeing that many of the people who are buying Kindles also own an LCD tablet," Bezos noted. "Customers report using their LCD tablets for games, movies, and web browsing and their Kindles for reading sessions.

"They report preferring Kindle for reading because it weighs less, eliminates battery anxiety with its month-long battery life, and has the advanced paper-like Pearl e-ink display that reduces eye-strain, doesn't interfere with sleep patterns at bedtime, and works outside in direct sunlight -- an important consideration especially for vacation reading.

"Kindle's $139 price point is a key factor. It's low enough that people don't have to choose."

Amazon Worldwide 2010 Holiday Facts
* On Christmas Day, more people turned on new Kindles for the first time, downloaded more Kindle Buy Once, Read Everywhere apps, and purchased more Kindle books than on any other day in history.
* On the peak day this season, Amazon's worldwide fulfillment network shipped over nine million units across all product categories.
* Amazon shipped to 178 countries.
* One of Amazon's most remote shipments contained the "Tinker Bell and the Great Fairy Rescue," "Toy Story" DVDs, "Chicken Soup for the Dog Lover's Soul," NHL 11, Halo Reach and Call of Duty: Black Ops, and was delivered to the hamlet of Grise Fiord, north of the Arctic Circle in Canada.
* Amazon shipped more than 350,000 units to APO/FPO addresses.

Amazon.com 2010 Holiday Facts [www.amazon.com only]
* Kindle [Wi-Fi] and Kindle 3G were the best-selling products on Amazon.com this holiday season.
* "The Girl with the Dragon Tattoo" was the most purchased Kindle book on Christmas Day.
* "The Girl with the Dragon Tattoo" was the most gifted Kindle book on Christmas Day.
* Of Amazon's top 500 most popular Kindle books, "The Dork Diaries" saw the greatest gain in popularity on Christmas Day.
* There were millions of Price Checks from Black Friday through the FREE Super-Saver Shipping cut-off date [for delivery before Christmas].
* During the holiday season, the biggest mobile shopping days for iPad, iPhone and Android users was Sunday; however, the biggest mobile shopping day for BlackBerry users was Friday.
* The last One-Day Prime order that was delivered in time for Christmas, was placed on Dec. 23 at 6:48 p.m. PST and shipped to Billerica, Mass., for delivery on Dec. 24. The item was a Nautica Men's NST Chronograph Bracelet Watch.
* The last Local Express Delivery order that was delivered in time for Christmas was placed by a Prime member and went to Woodinville, Wash. It was an Apple Mac Mini that was ordered at 1:41 p.m. on Christmas Eve, and delivered at 8:04 p.m. that evening.
* Amazon customers purchased enough snow/tire chains to outfit the entire population of three of America's top ski cities: Aspen, Breckenridge and Sun Valley.
* For the holiday time period alone, Amazon customers bought enough copies of "Eclipse" for Edward Cullen to watch the movie 1,000 times a year for all 109 years of his life.
* Amazon customers purchased so many pairs of jeans that if you folded each pair and stacked them on top of each other, the height would be the equivalent of Mt. Everest.
* Amazon customers purchased enough Kyjen Hide-a-Squirrels to hide one toy squirrel everyday for the next 100 years.
* Amazon customers purchased more Philips Norelco shavers this holiday season than the average beard hairs on a man's face.

Amazon.com's Hot Holiday Bestsellers [Nov. 14 through Dec. 19, based on units ordered]
* Electronics: Kindle [Wi-Fi]; Kindle 3G; and Apple iPod touch 8GB
* Toys: Scrabble Flash Cubes; Qwirkle Board Game; and LEGO Ultimate Building Set
* Video Games and Hardware: Call of Duty: Black Ops; Just Dance 2; and Donkey Kong Country Returns
* Sports & Outdoors: Zumba Fitness Total Body Transformation System DVD Set; Razor A Kick Scooter; and Power Balance Silicone Wristband
* Movies: "Inception"; "The Blind Side"; and "Toy Story 3"
* Kindle Books: "The Confession: A Novel" by John Grisham; "Decision Points" by George Bush; and "Unbroken" by Laura Hillenbrand
* Amazon MP3: "My Beautiful Dark Twisted Fantasy" by Kanye West; "The 99 Most Essential Christmas Masterpieces" [Amazon Exclusive] by various artists; and "Born Free" by Kid Rock
* Watches: Timex Women's Sports Digital Watch; Timex Kids' My First Outdoor Black Fast Wrap Watch; and Casio Men's G-Shock Classic Digital Watch
* Beauty: Philosophy Limited Edition Hope in a Jar; Philosophy Peppermint Bark Duo; and Burt's Bees Essential Body Kit
* Home, Garden & Pets: Swarovski 2010 Annual Edition Crystal Snowflake Ornament; Cuisinart SmartStick 200-Watt Immersion Hand Blender; and Cuisinart 5-in-1 Griddler
* Clothing & Accessories: Levi's Men's 501 Jean; Levi's Men 550 Relaxed Fit Jean; and Levi's Men's 505 Regular Straight Fit Jean
* Shoes and Handbags: UGG Australia Women's Classic Short Boots; Red Large Vicky Giraffe Print Faux Leather Satchel Bag; and BEARPAW Women's Eva 10" Boot
* Health & Personal Care: Philips Norelco Men's Shaving System; Omron Digital Pocket Pedometer; and Philips Sonicare Essence Power Toothbrush
* Home Improvement: Black & Decker Ratcheting ReadyWrench; Striker Magnetic LED Light-Mine Flashlight; and Rockwell Jawhorse
* Automotive Parts & Accessories: Battery Tender Junior; Wagan Heated Seat Cushion; and Michelin Digital Programmable Tire Gauge
* Baby: Baby Einstein Take Along Tunes; Cloud b Twilight Constellation Night Light, Turtle; and Baby Einstein Bendy Ball
* Software: Anime Studio Debut 7; Manga Studio Debut 4; and Adobe Photoshop Elements 9
* Grocery: Coffee People Donut Shop K-Cups for Keurig Brewers; Vita Coco 100% Pure Coconut Water; and Numi Tea Bamboo Flowering Tea Gift Set
* Wireless: Samsung Captivate Android Phone [AT&T]; HTC DROID INCREDIBLE Android Phone [Verizon Wireless]; and Motorola DROID X Android Phone [Verizon Wireless]
* Frustration-Free Packaging: Transcend 4 GB Class Flash Memory Card; Fujifilm FinePix 12.2 MP Digital Camera; and Coffee People Donut Shop K-Cups for Keurig Brewers

About Amazon.com
Amazon.com Inc. [NASDAQ: AMZN], a Fortune 500 company based in Seattle, opened on the World Wide Web in July 1995 and today offers Earth's Biggest Selection. Amazon.com Inc. seeks to be Earth's most customer-centric company, where customers can find and discover anything they might want to buy online, and endeavors to offer its customers the lowest possible prices.

Amazon and its affiliates operate websites -- including www.amazon.com, www.amazon.co.uk, www.amazon.de, www.amazon.co.jp, www.amazon.fr, www.amazon.ca, www.amazon.cn, and www.amazon.it.

Amazon.com and other sellers offer millions of unique new, refurbished and used items in categories such as Books; Movies, Music & Games; Digital Downloads; Electronics & Computers; Home & Garden; Toys, Kids & Baby; Grocery; Apparel, Shoes & Jewelry; Health & Beauty; Sports & Outdoors; and Tools, Auto & Industrial.

Amazon Web Services provides Amazon's developer customers with access to in-the-cloud infrastructure services based on Amazon's own back-end technology platform, which developers can use to enable virtually any type of business.

Kindle, Kindle 3G and Kindle DX are the revolutionary portable readers that wirelessly download books, magazines, newspapers, blogs and personal documents to a crisp, high-resolution electronic ink display that looks and reads like real paper. Kindle 3G and Kindle DX utilize the same 3G wireless technology as advanced cell phones, so users never need to hunt for a Wi-Fi hotspot. Kindle is the #1 best-selling product across the millions of items sold on Amazon.

SOURCE: Amazon.com
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Kindle DX Wireless Reading Device, Free 3G, 3G Works Globally, Graphite, 9.7" Display with New E Ink Pearl Technology. [Amazon.com affiliate link]

Aug. 31 Marks 2008 Nike+ Human Race, the World’s Largest One-Day Running Event

On Aug. 31, 2008, GoodBiz113 ad partner NIKE Inc. will hold its Nike+ Human Race -- the world’s biggest one-day running event ever -- offering runners across the globe the chance to compete together. The 10k event will span multiple continents and cover 25 cities, including Los Angeles, New York, London, Madrid, Paris, Istanbul, Melbourne, Shanghai, São Paulo and Vancouver. Following races in each city, participants will be treated to an exclusive music concert featuring one of today’s top artists.

Runners everywhere can still join by visiting nikeplus.com to “Save A Spot” in their city of choice. Runners outside of the 25 race cities can also still participate and run in their hometown by using Nike+. With Nike+ iPod and Nike+ Sport Band, runners can track their miles and sync.

“The Nike+ Human Race is about inspiring and connecting a million runners worldwide,” said Trevor Edwards, Nike Vice President for Brand and Category Management. “We’re offering runners new ways to compete and race on courses through legendary landmarks, each ending with a headlining musical act. It’s an unprecedented way for us to bring an entirely new running experience to consumers around the globe.”

Each city’s race will start on the same day, with the first race kicking off in Taipei and the last ending in Los Angeles. Race courses take runners by famous landmarks, such as the famed Los Angeles Coliseum, Taipei 101 [the world’s tallest building], Mexico City’s historic center, and the Puerta del Sol in Madrid. Istanbul’s race course will span the city’s famous Bosphorus Bridge, closing it to car traffic to literally allow participants to run from Europe to Asia, and back again.

Pre-race and race day activities will include top Nike athletes such as seven-time Tour de France champion Lance Armstrong in Austin, Texas; six-time marathon winner and current New York City Marathon champion Paula Radcliffe in London, England; Beijing gold medal hopeful Craig Mottram, attending in Melbourne, Australia; and Korea’s Yuna Kim, Grand Prix Final gold medalist in Seoul.

“Having just completed the Boston Marathon, I believe that running is one of the greatest expressions of human potential,” Armstrong said. “As a committed runner, I’m proud to be participating in the Nike+ Human Race and encourage runners of all levels to join the global running community through this event.”

Nikeplus.com will be the official destination for the Nike+ Human Race and for all pre-race training needs. Here, runners can learn more about new training gear [e.g., the Nike Zoom Victory+, Nike’s latest performance training shoe featuring Flywire, its lightest and strongest new footwear construction technology], or stay motivated by checking out the latest Nike+ Sport Music offerings. Sport Music offers runners the best in original Training Run and Coaching Mixes, designed specifically for treadmill and road runs.

As part of the Nike+ Human Race, runners will be able to run for a cause to help support and give back to the global community, including the Lance Armstrong Foundation, The UN Refugee Agency, and WWF.

For more information on the Nike+ Human Race and a complete listing of race cities visit nikeplus.com.

NIKE Inc., based near Beaverton, Oregon, is the world's leading designer, marketer and distributor of authentic athletic footwear, apparel, equipment and accessories for a wide variety of sports and fitness activities. Wholly owned Nike subsidiaries include Converse Inc., which designs, markets and distributes athletic footwear, apparel and accessories; Cole Haan Holdings Incorporated, which designs, markets and distributes luxury shoes, handbags, accessories and coats; Umbro Ltd., a leading United Kingdom-based global football [soccer] brand; and Hurley International LLC, which designs, markets and distributes action sports and youth lifestyle footwear, apparel and accessories. For more information, visit http://www.nikebiz.com/.

SOURCE: NIKE Inc.
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Tune your run. Get connected to your running experience with Nike + iPod!

(RED) VISION Seeks Short-Film Entries for 2008 Vail Film Festival; New Toolkit Available

This just in from (PRODUCT) RED, with whom GoodBiz113 ad partners American Express and Apple have teamed to help fight AIDS in Africa: The (RED) VISION short film category for the Fifth Annual 2008 Vail Film Festival is now open for submissions!

For those of you seeking a fun summer project, you're in luck. (PRODUCT) RED is looking for short films that represent one of these two (RED) themes: "We are the people we've been waiting for," and "Be a good-looking Samaritan."

The accepted (RED) VISION film will debut at the 2008 Vail Film Festival held in Vail, Colo., which promotes independent filmmaking during a week of screenings, workshops, seminars, panel discussions, parties and live music.

With your creativity and artistry, (PRODUCT) RED can raise awareness about (RED) and the fight against AIDS in Africa. So pick up your camera and start shooting!

For submission guidelines, go to JOINRED.COM/VAIL. Find out more about the Vail Film Festival at vailfilmfestival.org.

SPREAD (RED)!
(PRODUCT) RED recently updated its website with the (RED) Community Toolkit, which you can find at JOINRED.COM/TOOLKIT.

The toolkit comes with an instruction sheet to help you figure out the best way you can promote (RED) amongst your friends and family. Plus, you can choose from posters [see sample above], fliers, stickers, buttons, name tags, Web banners, and desktop wallpapers. A fact sheet and FAQ are also available, so you can effectively answer questions about (RED).

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Support the Global Fund to Fight AIDS in Africa... Get your iPod nano (PRODUCT) RED Special Edition today! Starting at $199.

"Tracks In The Sand," a (RED) Album for Africa, by Africa, Now Available on iTunes

We've introduced you to (PRODUCT) RED, the exemplary partnering initiative co-founded by Bono and Bobby Shriver to raise monies for the Global Fund to fight AIDS in Africa. [See November 2006 post, "Dec. 1 Marks World AIDS Day; (PRODUCT) RED Companies Continue the Global Fight Against AIDS."]. Now, we're pleased to inform you that GoodBiz113 ad partner iTunes is making "Tracks In The Sand," a compilation album presented by Vanity Fair and (RED), available for purchase in the U.S.

Inspired by Tom Freston's article, "Showtime In the Sahara," in this month's Bono-edited Africa issue of Vanity Fair, about traveling to an African music festival in Timbuktu, (RED) asked singer, bandleader, producer and philanthropist Youssou N'Dour, 47, a Senegal native, to curate "Tracks In The Sand." This iTunes compilation features 17 of the best recordings by West African artists -- including Salif Keita, Ali Farka Touré, Baaba Maal, and Oumou Sangare.

100% of the sales price of the "Tracks In The Sand" album will be contributed to the Global Fund, to help eliminate AIDS in Africa.

Buy "Tracks In The Sand" on iTunes now, and find out how your purchase can impact the lives of those affected by HIV/AIDS in Africa through the (RED) Impact Calculator!
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4GB and 8GB iPod nano (PRODUCT) RED Special Edition. Support the Global Fund to Fight HIV and AIDS in Africa.

Bobby Shriver Provides Update on (PRODUCT) RED Campaign to Fund AIDS Programs in Africa

Editor's Note: One year ago, Bobby Shriver and U2 lead singer Bono announced their innovative (PRODUCT) RED initiative at the World Economic Forum Annual Meeting in Davos, Switzerland. Since (PRODUCT) RED's official October rollout, more than $11 million has been raised from the sale of products marketed by GoodBiz113 ad partners American Express, Apple and Converse, plus Emporio Armani, Gap and Motorola. Following, is an update from Shriver, (PRODUCT) RED's CEO...

Last year at the World Economic Forum in Davos, we launched (PRODUCT) RED, an idea that had been taking shape for a couple of years. The premise was simple: create a brand that would put global marketing genius to work for people dying of AIDS in Africa.

We knew consumers were the key. The (RED) products had to excite and inspire them. First step was to gin up the corporate sector — to make them see (RED) the way we saw it.

Our goal all along was to “get the check” for Africa -- not just once, but over and over. The Global Fund’s goal is to receive 10% of its funding from the private sector, but it had raised less than 1% in its first five years. The road map to turn this tide was what we spoke about on January 26th, 2006, when we came to Davos with Dr. Richard Feachem, the Executive Director of the Global Fund, and four blue-chip global brands.

It’s been a hell of a year.

We started to build (RED) in the U.K., where the first-year objective was to launch and develop a brand that would engage and tap the creativity of iconic global companies. The results have been compelling, from the initial founding partner — American Express -- to the launch partners — Emporio Armani, Gap and Converse -- to the subsequent year one partners — Motorola and Apple. With six renowned brands demonstrating key differentiating positions, targets and products, (RED) ends year one in a strong position.

From March to September 2006, we concentrated on communicating the concept of (RED) and publicizing a relatively limited product offering.

In October, (RED) introduced its first full product offering from partners to coincide with its launch in the U.S. market. We are now heavily focused on delivering for the (RED) customer and the (RED) community. Now, the fun really begins. And the funds are flowing!

(RED) has delivered a total of $11,303,926 to the Global Fund thus far. Based on early conservative estimates, we believe that when holiday sales have been totaled, (RED) will have generated another $10 million for the Fund*. Two countries in Africa are the initial beneficiaries.

In Rwanda, (RED) money is supporting Global Fund-financed programs, which have already:
· Reached over 168,000 mothers with counseling and services to prevent mother-to-child-transmission of HIV
· Trained over 1,000 healthcare providers in the prevention of mother-to-child transmission of HIV
· Reached over 325,000 people with voluntary counseling and testing for prevention of HIV
· Trained almost 3,000 counselors to teach prevention of HIV
· Provided antiretroviral therapy for HIV/AIDS to almost 16,000 people, including almost 3,600 infants and children
· Set up 41 health centers to deliver antiretroviral therapy for HIV/AIDS

In the next two to three years, these programs aim to more than double the number of women reached with prevention of mother-to-child transmission, and to expand the reach of antiretroviral therapy from half the population to the entire country.

In Swaziland, (RED) money is supporting Global Fund-financed programs, which have already:
· Reached over 4,400 mothers with services to prevent mother-to-child-transmission of HIV
· Trained over 150 midwives and doctors in the prevention of mother-to-child transmission of HIV
· Equipped over 40 hospitals to provide services to prevent mother-to-child transmission of HIV
· Reached over 140,000 people with voluntary counseling and testing for prevention of HIV
· Trained over 70 counselors to teach prevention of HIV
· Set up over 35 counseling and testing centers for prevention of HIV
· Established feeding schemes in 335 schools
· Built 154 community feeding centers
· Provided education support for over 36,000 vulnerable children
· Provided antiretroviral therapy for HIV/AIDS to almost 15,000 patients
· Trained over 3,000 health workers to deliver home-based care for patients with HIV/AIDS

In the next two to three years, these programs aim to increase fourfold the number of women receiving treatment to prevent mother-to-child transmission of HIV; to offer comprehensive support for orphans; and to more than double the number of people currently on antiretroviral therapy.

What have we learned in this first year? Some details:
(RED) has had incredible media and consumer response in the U.K. and U.S.

The media reaction (RED) has enjoyed in year one in the U.K. has been phenomenal with in excess of £16 million worth of positive editorial media coverage -- including high-profile newspaper partnerships with The Independent and on-air partnerships with Sky.

Consumer awareness is high, particularly amongst urbanites and those predisposed to ethical shopping practices, and the response to engagement is very positive. We have found that the "sweet spot" for the target is 18-35 female/male split; the target varies depending on the product offering.

In the U.S., a PR launch on Oprah, Larry King, CNN and across the networks -- along with massive advertising campaigns from Gap and Motorola -- have driven awareness of the brand to 20% of the U.S. population. The aspiration to bring the issue of AIDS in Africa to the malls and main streets of America has been met.

For the future, we will be increasing our (RED) product partners in specific categories to provide consumers with compelling options across everyday, as well as premium, (RED) products in multiple markets around the globe. We will remain a brand that is dynamic — one that evolves to keep empowering customers who want to make their money work smarter. Most importantly, we will continue to be engaged in the fight against AIDS with the vision that this treatable, preventable disease can be eliminated.

Onward.

Bobby Shriver
CEO, (PRODUCT) RED

* Monies are sent directly from the Partners to the Global Fund. (RED) does not break down the figures by Partner in order to protect each Partner from competitor scrutiny.
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Help support (PRODUCT) RED by buying a Sprint Power Vision Phone RED MOTORAZR V3m by Motorola today! In the U.S., each phone sale yields a $17 contribution made to The Global Fund.

Dec. 1 Marks World AIDS Day; (PRODUCT) RED Companies Continue the Global Fight Against AIDS

Twenty-five years have passed since the virus later identified as HIV was discovered, yet the number of people infected with HIV/AIDS has relentlessly increased. In Africa alone, 5,500 lives are lost daily and unnecessarily to the deadly disease.

As GoodBiz113 reported in October ["Apple Announces iPod nano (PRODUCT) RED Special Edition; Portion of Proceeds Contributed to The Global Fund to Fight AIDS in Africa," Oct. 15], several companies comprise the Bono- and Bobby Shriver-led (PRODUCT) RED initiative to raise awareness and funds in the global fight against AIDS: American Express [U.K. only], Apple, Converse, Gap, Emporio Armani, Motorola, MySpace.com [U.K. only] and MTV Networks. Each partner has developed special (PRODUCT) RED items, and donates a portion of sales or profits from those products to support Global Fund programs.

GoodBiz113 is proud to partner with two (PRODUCT) RED companies: Apple, which donates $10 from each sale of its sleek 4GB and 8GB iPod nano (PRODUCT) RED Special Edition models; and Converse, which donates 5% of the net wholesale price of its distinctive, red-eyelet (PRODUCT) RED shoes. [See product sample, above.]

[Cindy, a Converse staffer, recently informed GoodBiz113 that the company's (PRODUCT) RED inventory sold out "quite quickly," and doesn't plan to restock until February 2007. Till then, customers have the "Design Your Own -- MAKE MINE RED" option at Converse.com; i.e., choose from several syles, colors, materials, etc., and include the special (RED) eyelets at the top.]

According to preliminary tracking numbers, total (PRODUCT) RED sales in the U.S. during the first six weeks since launch have raised enough money to:

* Provide more than 40,000 men or women with anti-retroviral treatment for a year;
OR

* Provide more than 2 million peer educators with HIV training;

OR

* Provide a year’s worth of school materials and daily hot meals for more than 86,000 children orphaned by AIDS;

OR

* Provide more than 1 million Rapid Tests, which detect HIV and deliver instant test results.

Looking for current information about AIDS? The Kaiser Family Foundation has a wealth of fact sheets about HIV/AIDS -- on both the global and U.S. fronts.

To keep informed about (PRODUCT) RED developments, click here.

Also, tune into a special one-hour program tomorrow evening [Friday, Dec. 1]. Ashley Judd and Salma Hayek have teamed to create a documentary, "Ashley Judd and YouthAIDS: Confronting the Pandemic," which premieres at 8 p.m. EST/7 p.m. CST on TLC.

Apple Announces iPod nano (PRODUCT) RED Special Edition; Portion of Proceeds Contributed to The Global Fund to Fight AIDS in Africa

Editor's note: As promised since our humble beginnings, GoodBiz113 is primarily about showcasing small businesses. On occasion, we're going to shamelessly feature small-biz champions and socially responsible GoodBiz113 Mall merchant partners...

Apple® just announced the iPod® nano (PRODUCT) RED Special Edition. (RED) was created by U2 lead singer Bono and Bobby Shriver to engage business in the fight against AIDS in Africa by getting the world’s most iconic companies to make uniquely branded products. A portion of the profits from these products goes directly to the Global Fund to fund programs for women and children affected by HIV/AIDS in Africa.

The iPod nano (PRODUCT) RED comes in a beautiful red aluminum enclosure and features 24 hours of battery life; Apple’s innovative Click Wheel; and an incredibly thin and light design. Apple will contribute $10 from the sale of each iPod nano (PRODUCT) RED to the Global Fund to help fight HIV/AIDS in Africa. Apple will also offer a $25 iTunes® (PRODUCT) RED gift card, available for purchase at Apple’s retail and online stores next month.

“We’re ecstatic that Apple is giving their customers the choice to buy a red iPod nano, and help women and children affected by HIV/AIDS in Africa,” said Bono, co-founder of (RED). “It's wonderful to see this incredible level of commitment from companies that are willing to lend their creativity in the fight against AIDS in Africa -- the greatest health crisis in 600 years.” Other (PRODUCT) RED partners include American Express, Converse, Emporio Armani, Gap and Motorola.

“Now, customers can buy the best music player in the world and do something to help the world at the same time,” said Steve Jobs, Apple’s CEO. “We’re honored to work with Bono, (RED) and this team to contribute to an incredibly important initiative and help change the way people think about AIDS in Africa.”

The Global Fund to Fight AIDS, Tuberculosis and Malaria was established in 2002, with the support of the world’s leaders and U.N. Secretary General Kofi Annan, to dramatically increase resources to fight three of the world’s most devastating diseases, and to direct those resources to areas of greatest need by supporting locally-driven strategies. To date, the Global Fund has committed $5.2 billion [US] to more than 363 programs in 131 countries. For more information about (RED), please visit http://www.joinred.com/.

Pricing & Availability
The iPod nano (PRODUCT) RED Special Edition is available worldwide in a 4GB model for $199 [US] through Apple’s retail stores and the Apple Store® [www.apple.com]. All iPod nano models include redesigned earbud headphones providing superior comfort, fit and sound quality, and a USB 2.0 cable. The second-generation iPod nano features up to 24 hours of battery life and completely skip-free playback. The iTunes (PRODUCT) RED gift card will be available through Apple’s retail stores and the Apple Store [www.apple.com] next month for $25 [US].

iPod nano requires a Mac® with a USB 2.0 port and Mac OS® X version 10.3.9 or later and iTunes 7.0 or later; or a Windows PC with a USB 2.0 port and Windows 2000 [Service Pack 4], Windows XP Home or Professional [Service Pack 2] and iTunes 7.0 or later. Internet access is required and a broadband connection is recommended.

Battery life and number of charge cycles vary by use and settings. Music capacity is based on four minutes per song and 128-Kbps AAC encoding; actual capacity varies by content. Photo capacity is based on iPod-viewable photos transferred from iTunes.

Apple ignited the personal computer revolution in the 1970s with the Apple II and reinvented the personal computer in the 1980s with the Macintosh. Today, Apple continues to lead the industry in innovation with its award-winning desktop and notebook computers, OS X operating system, and iLife and professional applications. Apple is also spearheading the digital music revolution with its iPod portable music players and iTunes online music store.
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4GB iPod nano RED Special Edition. Just $199, only at the Apple Store.